What would you like to know?
The unflattering answers are at the top, because those are the ones worth having before you spend anything. If yours is not here, ask us.
Before you spend anything
- What will it not do?
- It films nothing. A video that has to show your actual shop, or your actual colleagues, needs footage we cannot make for you. It is not a full editing suite either: you get scenes, narration, timing and subtitles, not keyframes and colour grading. And it knows only what you have told it, so it will not fill in facts about your business by itself.
- How much can I try before paying?
- A new account holds 50 credits. A five-scene, thirty-second video comes to roughly 25 of them: the script and storyboard are 10 credits, each scene is 2, and rendering is 5. That leaves room to make one, dislike it, and make it again. If something fails partway, the credits it was holding return on their own.
Making one, and changing your mind
- How much do I have to write myself?
- One sentence saying what the video is for. “A thirty-second introduction to our sourdough class, friendly, for Instagram” is enough to work from. After that you are correcting a draft rather than filling in a form.
- What happens, and in what order?
- A script first, written to the length you asked for, then a storyboard you can read before anything is drawn. Only when you are happy with both does it make each scene’s picture and voice, write the subtitle lines, and put the file together.
- Is it easier to start from a template?
- Usually, yes. A template turns up with the tone, the pacing, the frame and the length already decided for a kind of video that tends to work, and you supply the sentence that makes it yours. None of what it decided is fixed once you are inside.
- Can I move a scene, or take one out?
- Yes. Every scene has a Move scene up button and a Move scene down button, and you can duplicate one, delete one, or ask for a single scene again without disturbing any of the others.
- How much of a scene can I edit?
- The words that are read out, the title, what the picture is meant to show, how long the scene stays on screen, what happens between it and the one after, and the wording or the timing of any subtitle line.
- Do I have to type the subtitles?
- You do not write them. They are made at the same time as the scene’s audio and lined up with it, and you can then change a word or move a line earlier or later. They become part of the picture when the file is made, so someone watching with the sound off still gets them.
- Do I lose the version I already have?
- No. The file you already have stays downloadable while the new one is being made, so you are never left with nothing to show. Render as many times as you need to.
- Can I choose the frame and the language?
- Four frames: 16:9 for a landscape player, 9:16 for phones, and 1:1 or 4:5 for the middle ground. Six languages, with the voice generated in whichever you pick: English, Greek, Russian, German, French and Spanish. Both are chosen per video, not once for the whole account.
Paying for it
- How do I put credits on the account?
- From the Billing page. You can add as little or as much as the page allows, and it shows you both ends. Payments are processed by Mastercard Payment Gateway Services, and your full card number and security code are never stored on our servers.
- Do you keep my card?
- Only if you ask us to while you are paying. If you do, the card sits in the gateway’s vault rather than in our database, and what we hold is a token that works nowhere but here. That is what makes a later one-click top-up, or a monthly plan, possible.
- Is a monthly plan worth it for me?
- Only if you make videos often. The product is identical either way — subscribing changes what a credit costs and nothing else — so below a certain number of videos a month you are better off topping up as you go. Stopping a plan takes one click from Billing: the next payment ends, and credits that have already arrived do not vanish.